Purpose & Impact
We lead the industry with a model focused on people, innovative manufacturing, and quality. We recognize our products cannot be sustainable without a circular solution from conception to the end of their life. For now, wallpaper and textiles are nearly impossible to recover, recycle and develop into new, closed-loop materials. So today, we hold ourselves accountable by sharing specific details about our responsible practices to help inform and engage you, our customers!
Treating People
Right
Thoughtful
Manufacturing
Quality Built
To Last
Community
Support
It's A
Journey
Treating People Right
Safety
Spoonflower is committed to creating a safe workplace for our employees. We are proud of our world-class safety program that’s created industry-leading low incident rates in our manufacturing plants.
Our Arizona facility is recognized by Arizona’s Department of Occupational Safety & Health for their Voluntary Protection Program. This program is ADOSH's official recognition of the outstanding efforts of employers and employees who have achieved exemplary occupational safety and health.
Diversity, Equity and Inclusion
As a Shutterfly brand, we are honored to be named to America’s Greatest Workplaces for Diversity 2024 by Newsweek and Plant-A Insights Group. Their survey of over 220,000+ individuals included representation at over 1.5 million companies in America. This award recognizes Shutterfly’s impact and commitment to supporting a diverse and inclusive workforce.
We proactively ensure that our job opportunities are made available to candidates across diverse profiles by participating in a wide range of career fairs, including the Professional Diversity Network.
Thoughtful Manufacturing
Innovative Equipment
We print with industry-leading machines using water-based inks. Learn more about our wallpaper and fabric print process.
Printed in the USA
With factories based in Fort Mill, South Carolina, and Tempe, Arizona, we aim to ship products based on region whenever possible. Having facilities in western and eastern regions of the US help us keep turn times low.
Designed by Independent Artists
Each design is created by an independent artist who receives a 10% royalty with every purchase. These one-of-a-kind prints are always in stock and printed on the material of your choice when ordered.
Minimal Packaging
You can feel better about how your order gets from our doors to yours. Our products ship with minimal packaging and we're taking steps to incorporate more recycled content:
- Our boxes are made with a minimum of 60% recycled content
As we aim for more circular solutions, we offer recyclable options whenever possible:
- Our boxes, paper bands, hangtags and stickers are curbside recyclable
- Our polymailers are made from #4 LDPE plastic and can be recycled at select retail drop offs
*Check your local recycling options for availability.
We’ve partnered with EcoEnclose to ensure our materials are traceable and focus on material circularity.
Made just for you
We do not stock finished goods. We only print after an item has been purchased, helping to reduce deadstock and unsold goods that would otherwise end up in landfills. Every item you receive is carefully printed, cut, packaged and shipped just for you.
Wallpaper Process & Sourcing
Wallpaper Mill Stories
Our Peel and Stick paper is made with pulp sourced from forests in Northeastern USA and in Canada. In the industry, the upstream supply chain is where over 90% of our emissions occur so it’s also important to work with mills and converting partners that are taking action to reduce their footprint. Peel and Stick is made by a mill with measurable emission reduction goals and initiatives.
Our Prepasted Removable Smooth base paper consists of a mixture of three different wood fiber sources: #1 sourced from forests in Quebec and Ontario, Canada. #2 sourced from forests in Brazil. #3 is a post-consumer recycled pulp (10%) with feedstock sourced from Northern United States and Eastern Canada. The paper is made by a mill with measurable emission reduction goals and initiatives.
Made of a mix of paper, polyester and cotton, Non-Pasted Traditional Pebble is a breathable Type II wallpaper that’s a substitute to vinyl — all the durability without the harmful PVC! This paper’s pulp is sourced from North American forests.
100% handcrafted, our Grasscloth starts with the renewable sisal plant grown in Southern China. Sisal is known for its strength, durability and ability to stretch, making it the perfect base for a specialty handwoven wallpaper.
Forest Stewardship Council ® Certified
FSC® is a global, not-for-profit organization dedicated to the promotion of responsible forest management. The chain of custody model gives us full transparency of the supply chain, starting from the pulp stage of our qualifying papers.
As of January 2024, three out of our four papers are FSC® certified. To learn more, visit www.fsc.org.
All our wallpapers are paper and textile-based, PVC-free substrates that offer excellent print quality and dimensional stability. In some cases, PVC wallpapers can release harmful toxins into the air, which is why we’re committed to PVC-free. We care about what goes into your home just as much as you do.
About our Wallpaper Inks
Our printers use Greenguard Gold certified inks. This means that our inks have been tested for over 15,000 volatile organic compounds (VOCs) known to pollute the air, and confirms they have low chemical emissions. Learn more about UL Greenguard standards here.
We limit our waste outputs by using wide format digital cutters, allowing us to maximize printable space and reduce the material bleed required for trimming.
Fabric Process & Sourcing
To help lessen the impact of processing textiles, we partner with innovative companies like Kornit who are committed to thoughtful manufacturing.
Compared to rotary screen, reactive dyes and other comparable print methods, our Kornit printers use non-toxic pigment inks that account for 95.63% less water and emit 83% less carbon (CO2e).
Our process is designed to minimize the amount of unprinted material through yield-optimized material markers, or the layout used to print every design. We print individual designs – stacked and aligned – a full roll at a time, limiting the amount of waste fabric needed to start and stop machines.
We’re proud to partner with some of the best textile mills in the world. Not only are they experts at their craft, but many of our supply chain partners also support meaningful programs in their local communities. Here are some of their responsible stories:
Fabric Mill Stories
Our mill partner has made measurable commitments for water conservation, renewable energy, labor & human rights, sustainable sourcing and social responsibility. Based in Pakistan, they advocate for and financially support programs for healthcare and well being, education access and gender equality in their local community. The mill established a school in 2002, offering quality education to the children of their employees and the neighboring community of Punjab. They bring our Lightweight Cotton Twill and Dogwood Denim® fabrics to life.
Linen, made from flax, uses far fewer pesticides and fertilizers when compared to other crops. During growth, the flax plant receives no additional irrigation because rainwater is sufficient. Linen production is inherently less demanding of resources, and our partner mill, Libeco™, aims for a “no-waste policy.” Production waste like selvages and shearing dust are converted into insulation paper and other materials. Our Belgian Linen™ is certified authentic
Our Recycled Canvas uses 50% REPREVE® polyester, sourced from PET bottles at high risk of ending up in the ocean. Each yard of Recycled Canvas is made from 10 recycled bottles, traceable from recovery through the supply chain. Bottles are collected and converted into flakes, then spun into usable fibers in the USA. REPREVE® is a registered trademark of Unifi, Inc. in the US and other regions.
We take seriously our obligation to comply with Section 307 of the Tariff Act of 1930 (19 U.S.C. 1307), Uyghur Forced Labor Prevention Act, also referred to as UFLPA. To support Shutterfly, LLC Import Compliance Policies, we also require compliance certification from our supply network. This includes but not limited to, UFLPA, other U.S. forced labor laws and regulations as well as local country regulations that may apply to the materials or components sold, exported or shipped on behalf of Shutterfly, LLC. This certification requires supply chain due diligence to ensure that all involved in the sourcing and production of the goods sold on behalf of Shutterfly, LLC do not use any form of forced labor at any stage of the production process.
Home Decor Process
Every home decor item is printed on demand and sewn to order. First, we print and cut following our standard fabric process. Then, each item is carefully constructed and checked by expert sewists before being packaged and shipped.
Many home decor items are sewn right where our fabric is printed, and we work with two experienced manufacturing partners, all in the USA.
Quality takes time, and we take pride in our ability to keep turn times low while still maintaining safe, comfortable and equitable work spaces for factory workers all across our supply chain.
Quality Built to Last
Lab Tested, Expert Approved
Research, technical design, development, prototyping and laboratory testing – we do it all in partnership with third party labs and industry experts including professional wallpaper installers, wallcovering adhesive manufacturer (ROMAN), sewing specialists, interior designers and DIYers. After receiving feedback, we refine our products to get them just right. We only offer vetted, quality materials so that they will last longer for you.
Quality, Check!
Every order goes through automated and manual quality assurance procedures. We have a strong color management system used to limit color variation from order to order. Our products are printed by people who take pride in every single order.
Product Care
Proper care can extend the life of your products, reducing the need to buy more. Find our comprehensive care instructions here.
When it is time to replace a worn-out item, we encourage mending first, then upcycling or downcycling whenever possible. Check out this list of ideas and tutorials for used wallpaper, fabric and home decor. In the end, explore your local recycling options before going to the landfill.
Material Possibilities
We aim to provide you with the right material for your project. Different materials have different benefits, environmental impacts and lifespans.
For example, Non-Pasted Traditional Pebble wallpaper is highly durable, requires added adhesive paste and is intended to last on your wall under heavy use for many years. Peel and Stick wallpaper is renter-friendly with no need for added paste, intended to be removed after 1-2 years.
For fabric, cotton is one of the most widely used materials in the textile industry, adored for its softness, breathability and renewability. Cotton is less durable than polyester and breaks down over time. Polyester is strong and durable. It does not break down easily and in some cases, may contribute to microplastic shedding when washed. Polyester continues to be used for its unmatched performance characteristics.
We are committed to providing our customers with options so you can decide what product is best for you.
Community Support
We are proud members of:
Charitable Giving
Vogue Room Foundation
Vogue Room Foundation gifts dorm room makeovers to first-generation minority college students to set them up for success during their freshman year.
Green Chair
Green Chair reuses donated furnishings for people facing the challenges of homelessness, crisis or disaster.
A Lotta Love
A Lotta Love alleviates the trauma of homelessness by creating safe, dignified and emotionally inspiring spaces.
Giving Tuesday
The Spoonflower community generated $30,000 in support of the Vogue Room Foundation and their mission to support first-generation minority college students, with a portion of the days sales directly supporting this meaningful work.
It's A Journey
We recognize we don’t have it all figured out, but our core values haven’t changed:
- We care about our people and focus on safety.
- We take the responsibility of manufacturing seriously and continue to evolve the equipment and materials we use.
- We build our products to last so that they can stay out of the trash for as long as possible (and will always encourage you to reuse, mend, and repurpose before throwing them away).
Sustainability is an evolving target. We are committed to making informed, thoughtful choices in what we make, how we make it and who it’s made by. We’ll continue to inform you as our journey progresses.
Let’s keep getting better together.
Our Mission
Spoonflower’s primary mission is to foster self-expression.
We're a community-driven company where artists always earn a 10% royalty on every purchase, and where makers, DIYers, designers, renters and homeowners can always find the perfect print for any project or space.